Apr 30,2022

Gu Yan, together with the brand’s image ambassador—roller skating world champion Guo Dan—wishes everyone a happy holiday!

[SUMMARY]:In 2015, Guo Dan, who had already become a world champion in roller skating, chose to start from scratch and switch to speed skating, becoming China’s first-ever dual-sport athlete in both speed roller skating and speed skating. As the “first person to take the plunge,” Guo Dan encountered numerous challenges after switching sports—but she ultimately overcame them one by one. Guo Dan’s spirit of daring to cross disciplines and boundaries, as well as her relentless determination to overcome difficulties and surpass herself, perfectly aligns with GUYAN’s brand philosophy over the years: boldly challenging itself in product innovation, R&D innovation, technological innovation, and marketing innovation. It is precisely for this reason that GUYAN has chosen to join forces with Guo Dan and embark together on a new journey in 2022.

 

In 2015, Guo Dan, who had already become a world champion in roller skating, chose to start from scratch and switched to speed skating, becoming China’s first-ever dual-sport athlete in both speed roller skating and speed skating. As “the first one to take the plunge,” Guo Dan encountered numerous challenges after switching sports—but she ultimately overcame them all.

Guo Dan’s spirit of daring to cross disciplines and boundaries, as well as her relentless determination to overcome difficulties and surpass herself, aligns perfectly with Gu Yan’s brand ethos over the years—its bold pursuit of innovation in product development, R&D, technology, and marketing. It is precisely for this reason that Gu Yan has chosen to join forces with Guo Dan and embark together on a new journey in 2022.

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