Gu Yan cordially invites you to attend the 30th Shanghai International Hotel and Catering Expo.-HuiKang Food

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Mar 26,2021

Gu Yan cordially invites you to attend the 30th Shanghai International Hotel and Catering Expo.

[SUMMARY]:2021 Hotelex Highlights Preview: Guyan Meal Kits Bring Convenient Cooking Solutions to Foodservice Professionals; Delicious, Fun, and Visually Appealing—Guyan is Set to Make a Stunning Debut at 2021 Hotelex; The Guyan Beef Set with Leather Collar Leads the Launch of New Products in the Guyan Series at the 2021 Shanghai International Hotel & Catering Expo.

From March 29 to April 1, 2021, the Shanghai International Hotel Supplies and Foodservice Expo will grandly open at the Shanghai World Expo Exhibition & Convention Center. On this occasion, GUYAN will showcase its portfolio of ready-to-cook meals, meal kits, steaks, and other products, introducing a new trend in convenient cooking to 160,000 professional visitors and industry peers.

The Shanghai International Hotel Supplies and Foodservice Expo, as a leading comprehensive trade show for the hotel and foodservice industry, is one of the largest specialized events in China and across Asia dedicated to hotel supplies, food products, and the broader foodservice sector.

Visiting hours: March 29–April 1, 2021

Exhibition Venue: National Exhibition and Convention Center (Shanghai ·Hongqiao)

Booth Number: 7.2D25

As a core exhibitor at the show, Wellcome Foods has secured one of the largest exhibition spaces at the Shanghai International Hotel Supplies and Foodservice Expo. This year’s event will showcase the company’s independently developed GuYan line of pre-made dishes, GuYan meal kits, and GuYan whole-cut steak products, bringing a new, convenient cooking concept to both the foodservice industry and home consumers.

In early 2021, Guyan’s fully revamped line of pre-made dishes enlisted the renowned host Fang Qiong as its brand ambassador. With its sales network centered in Shijiazhuang, Hebei Province, the brand has steadily expanded nationwide, and the celebrity endorsement has significantly boosted its market influence.

Gu Yan’s pre-made dishes are designed for the home kitchen, emphasizing three core attributes—health, speed, and deliciousness—to set a new trend in convenient cooking. By drawing on time-honored recipes, conducting independent R&D, employing state-of-the-art processing techniques, and utilizing quick-freezing preservation, Gu Yan has developed over a hundred products, including Gu Yan meal kits, whole-cut steaks, Gu Yan beef tripe wraps, Zhengding Eight Great Bowls, Gu Yan Lemon Pickled Cabbage Fish, and Gu Yan Lily Hot Pot Chicken.

GuYan’s ready-to-heat, ready-to-eat pre-made dishes are incredibly convenient. Take GuYan’s signature product, the GuYan Beef in Pastry, as an example: just heat it for 15 minutes, and you’ve got a complete stewed-beef meal! No need to go shopping, prep ingredients, or marinate—save time and effort while enjoying tender, flavorful beef that everyone from kids to seniors loves. This kind of cooking experience is especially popular among today’s kitchen powerhouses: the post-80s and post-90s generations.

Shijiazhuang Founded in 1993, Huikang Food Co., Ltd. boasts 27 years of experience in food processing. Backed by a large-scale, state-of-the-art food production facility that integrates standardization, automation, and intelligent technology, and leveraging its robust in-house R&D capabilities, the company meticulously refines the flavor and texture of each product while ensuring safety and health. This commitment delivers convenient, safe, healthy, and delicious ready-to-eat meals to consumers and foodservice clients alike. Today, Guyan’s line of pre-prepared dishes has established itself among the industry leaders in China’s pre-made meal sector, with sales consistently ranking at the forefront of the market. As the Guyan brand continues to grow at a rapid pace, it remains steadfast in its mission to become the leading brand in China’s pre-made meal industry.

The Shanghai International Hotel Supplies and Foodservice Expo wields tremendous influence in the food and beverage industry. As the event continues to grow in scale, the roster of domestic and international exhibitors has become increasingly diverse, and the range of exhibits has expanded steadily. Gu Yan is confident that participating in this year’s show will, to a significant extent, enhance brand awareness and visibility while delivering tangible boosts to the company’s sales. From March 29 to April 1, Gu Yan will be in Shanghai—come meet us there!

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